Secrets Shhh was co-founded in 2000 by award-winning jewellery designer Dietmar, and Jane. Together their combined 30 years’ jewellery experience unearthed the awareness that not all women could afford the diamond of their dreams.
This partnership has now grown into a team of dedicated designers, sales professionals and more, constantly working to provide every customer around the globe the opportunity to feel good about what they are wearing.
Secrets Shhh is the home of the diamond alternative. Our man-made white stones are what the jewellery industry calls diamond simulants. A simulation is a copy and we copy only the best. Using the latest technology in diamond simulants, our superior quality stones are made in laboratories from the natural mineral base zirconium oxide.
Our stones possess all the optical qualities of the finest quality diamonds unearthed. In fact, they are visibly whiter and brighter than most diamonds you’ll find mounted in your typical ‘middle market’ engagement ring. Even the naked eye cannot tell the difference between a Secrets diamond simulant and a mined diamond.
Our stones are cut to the same exact proportions and standards demanded by the diamond industry to ensure for maximum fire, brilliance and scintillation. Our customers frequently remark that our diamond simulants have more sparkle than the average mined diamond. This is because of the superior clarity of our stones, plus the fact they’re cut just like a diamond, which means they will sparkle – a lot! Secrets resonates with our customers because our jewellery is simply beautiful and does not cost the Earth. Our stones are proudly man-made and conflict-free. Their production has a lesser impact on the Earth plus they’re a fraction of the retail price of a mined diamond. We believe we offer the world a better beautiful.
LIFETIME GUARANTEE
Secrets Diamond Simulants are guaranteed to retain their beauty, colour and brilliance forever and this lifetime guarantee is our promise to you. Your stone will be replaced should it discolour or lose its brilliance under normal wear. Should the ring be over 12 months old a nominal jewellers charge will apply.
STONE TERMINOLOGY
Diamonds and Secrets Diamond Simulants are valued on four criteria: colour, clarity, carat and cut. Our stones are not a synthetic diamond grown from a carbon base.
COLOUR
Colour is graded alphabetically from D to Z, with D being the absolute finest colourless stone rating in the world. The presence of trace elements, such as nitrogen, within the atomic framework of the carbon crystal may influence the colour of a stone. Discerning the difference between each grade of colour is extremely difficult even to an expert. Secrets Diamond Simulants are equivalent to D or E colour when compared on the diamond colour scale due to the superior quality of the material used.
CLARITY
Clarity is determined by the levels of imperfection in a stone. Almost all diamonds have very tiny internal marks (inclusions) and external irregularities (blemishes). Many inclusions are not discernible to the naked eye and can only be seen under magnification. A diamond can be described as “flawless” only if it has no visible imperfections when viewed under 10X magnification by a skilled diamond grader. Secrets Diamond simulants grade internally flawless to VVS2
CARAT WEIGHT
The weight of a diamond is expressed in carats. The word carat originates from the seeds of the carob tree, which are well known for their uniformity and consistent weight. Historically diamonds and gemstones were weighed against these seeds. Nowadays it is a bit more scientific. One carat is defined as one-fifth of a gram or 200 milligrams and because the carat is a measure of weight rather than size, two stones that have identical carat weights may actually appear very different depending on their exact geometry, proportions, and shape. In general, compact shapes such as round diamonds appear to be the smallest based on a comparison of carat weight and visual size, whereas longer gems such as emerald cuts or marquise shapes maximize the stone’s table with the illusion of greater size for the same carat weight.
The specific gravity and weight of a Secrets simulated diamond is heavier than a diamond so we measure our stones in millimetres and cross reference that to a diamond carat size eg: 6.5mm diameter simulated diamond is the same size as a 1 carat diamond. Therefore, our carat equivalent weights referenced on our jewellery is an estimated equivalent diamond weight based on measurement. We offer stones up to 10 carats or more in equivalent diamond weight.
CARE & MAINTENANCE
Your jewellery will be forever admired, therefore it is important that proper care is given to ensure your stones always sparkle at their best. Dust, lotions, soaps and daily wear can cloud the brilliance and dull the surface of your jewellery and stones. We recommend using the Secrets gold or silver jewellery cleaner – following the instructions as prescribed by the manufacturer. Secrets also offers a complimentary cleaning service. Simply call into the store of your choice at any time and we will professionally clean your jewellery for you. Secrets Signature Diamond Simulants (and coloured stones) should be given the same level of protection and respect as a diamond, even a diamond will chip/break if hit with force. Gardening and heavy lifting can expose your jewellery to damage – avoid wearing your jewellery during these activities. Hard and abrasive surfaces can damage your Secrets jewellery. Please take care to avoid any surfaces that may damage your jewellery.
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Jack - October 13, 2019 @ 22:17
The rings that I purchased looked beautiful in store and on my finger until the gold started to wear of and the diamond just looked fake, just like a cubic zirconia. Really disappointed especially after paying over $1000. I don’t believe it looks like a real diamond to the naked eye, it definitely looks fake to me. Not impressed by the quality of the product.
Elizabeth - October 16, 2019 @ 07:33
I have several different rings, pendants and earings!
I have been a return customer since they opened at Pacific Fair!
Some of the pieces I have are now 13 yrs old!
Nothing has deteriorated!
Hence I keep going back for more!
I love secrets!
Iit means you can have your hearts desire at a price you can afford!
Ernest - October 16, 2019 @ 14:48
Good delivery time for me in the Sydney area.
Reasonable quility.
Nicely presented in box.
Great gift for either birthday or Christmas.
Amanda - October 17, 2019 @ 11:45
secrets shhh I got my engagement ring 2017 Christmas Day and my ring is absolutely amazing, I look and admire it every day. its comfortable to wear and it looks stunning.
Ive had so many compliments on my ring, and my wedding band matches the ring really well.
highly recommend there products.
Receive complimentary cleaning every time I visit. at Chadstone secrets shhh
Alice - October 19, 2019 @ 05:12
Bought a wedding ring set which at the store under the lights looked great and sparkly but in real life were so dull. Disappointed and sold them on ebay. The stones really don’t compare to a diamond at all and wouldn’t fool anyone.
setting was ok quality
stones nothing like a diamond and look cheap
Lorraine - September 29, 2022 @ 22:59
I would never paid so much for something that is now worthless. Dam 2.4k paid for. 5stone 3pc set. Now I know to stick with Prouds Michael Hill.. Why are they even opened selling worthless but nice looking Jewellery.
Chantell - October 12, 2022 @ 11:36
I WOULDNT ACTUALLY GIVE THIS PLACE 1 STAR ONLY THAT I HAD NO CHOICE TO WRITE THE REVIEW. CUTTING TO THE CHASE WE PURCHASED A RING ON BEHALF IF OUR GRANDMOTHER WHOS IS 98 YR OLD PENSIONER. SHE AKWAYS WANTED 2 CARAT DIAMOND RING AND THOUGHT A SECRETS RING COULD BE AN OPTION. WE PAID $1200 CASH. MY NAN WASNT OVERLY KEEN ON IT, IT WAS WAY TOO BIG EVEN AFTER GIVING HER RING SIZE & BY THAT STAGE I HAD READ ALL THE BAD REVIEWS ON GOOGLE AND PRODUCT REVIEW. SO MY BROTHER TOOK IT BACK ON 17/9. THEY HAD N CASH AND PROCEEDED TO REFUND IT TO MY SIS IN LAWS DEBIT CARD. LOTS OF OTHER THINGS HAPPENED IN BETWEEN BUT BASICALLY IM BEING CALLED A LIAR AND NOBODY WILL DO ANYTHING ABOUT IT. IVE NEVER SEEN SUCH POOR CUSTOMER SERVICE IN MY LIFE. ITS NON EXISTANT! I CAN ONLY REALLY COMPLAIN TO 1 PERSON, A GUY NAMED PHIL. NOT SURE WHO HE ACTUALLY IS BUT HES A PIG AND I CANT SPEAK TO FINANCE DEPT. THE LADY IN SYDNEY CITU STORE WHO DONE REFUND SAID EFTPOA TERMINAL WAS BROKEN SO COULDNT GIVE A RECEIPT BUT THEY STILL DONT CARe. IM DUSGUSTED THEYRE ROBBING A 98 YR OLD PENSIONER. ITA BEEN ALMOST 4 WEWKS SINCE REFUND BUT STILL NO MONEY…..
I WOULDNT ACTUALLY GIVE THIS PLACE 1 STAR ONLY THAT I HAD NO CHOICE TO WRITE THE REVIEW. CUTTING TO THE CHASE WE PURCHASED A RING ON BEHALF IF OUR GRANDMOTHER WHOS IS 98 YR OLD PENSIONER. SHE AKWAYS WANTED 2 CARAT DIAMOND RING AND THOUGHT A SECRETS RING COULD BE AN OPTION. WE PAID $1200 CASH. MY NAN WASNT OVERLY KEEN ON IT, IT WAS WAY TOO BIG EVEN AFTER GIVING HER RING SIZE & BY THAT STAGE I H
Chantell - November 4, 2022 @ 11:31
If u don’t mind taking a risk on an overpriced product of inferior quality, are patient and willing to wait months for a solution to any issues that may arise, after purchasing or have spare wads of cash lying around u wanna donate to secrets, like us who have apparantly donated the $1200 cash my 98yr old nan saved from her pension to buy a ring but we then take it back to get a refund as it wasn’t worth half that amount but havent seen a dollar from the refund 6 weeks ago. Although we paid cash. This company have a TURNOVER of $12 million per year and the6 have basically stolen $1200 from my nan. It looks like we may never see it again as nobody has done anything about fixing the issue. I’m appalled by the absurd customer service they think they’re offering. It’s non existent. a disgrace
If u don’t mind taking a risk on an overpriced product of inferior quality, are patient and willing to wait months for a solution to any issues that may arise, after purchasing or have spare wads of cash lying around u wanna donate to secrets, like us who have apparantly donated the $1200 cash my 98yr old nan saved from her pension to buy a ring but we then take it back to get a refund as it
Chantell - January 9, 2023 @ 10:44
Thieving lowlifes stealing 1200 off98yr old pensioner. Disgraceful. Take ring back for refund, paid cash but they put on card but we never received it. 4 months now and this bloke has wasted so much time of so many ppl it’s crazy
Danielle - May 3, 2023 @ 10:19
You would be crazy to contemplate walking into a Secrets store LETALONE buying from them. Unless u want to overpay for crap & run the risk of ur item breaking the next day go ahead, even more so if u don’t mind grappling with liars and thieves who love to take ur money but refuse to honor refund policies or warranties. If u do want a refund they might pretend to do the transaction but you will never receive the actual money. Then they will argue they did pay u the money without actually ever ringing a bank. They just know they did ok and that’s that. Dare leave a bad review run risk of being sued….. They r absolute scum of the earth u would be crazy to buy anything from them. What’s the point? They’re not cheap but they’re cheaply made. U can find much better elsewhere for much cheaper. U HAVE BEEN WARNED….
You would be crazy to contemplate walking into a Secrets store LETALONE buying from them. Unless u want to overpay for crap & run the risk of ur item breaking the next day go ahead, even more so if u don’t mind grappling with liars and thieves who love to take ur money but refuse to honor refund policies or warranties. If u do want a refund they might pretend to do the transaction but yo